Designation Conference 4/9/17
Welcome to our live coverage hub for Business Today's first Designation Conference! Starting at 8am, April 9th, we will be updating this page to include links to separate articles with live quotes and videos of the conference. Expect to see remarkable branding and design prowess at Designation's Workshops, and truly insightful speeches by the numerous and expert executives!


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8 – 9:30am | Registration & Breakfast

9:30 – 9:40am | Opening Remarks

9:40 – 10:10am | Opening Remarks by Peter Rice - Chairman and CEO of Fox Networks Group

10:10 – 10:30am | Keynote Address by Rashmy Chattenee - CMO of IMB North America

10:30 – 11:30am | Graphic Design + Rebranding Workshop by Rob Schwartz - CEO of TBWA

11:40 – 12:25am | Executive Seminars: Graphic Design in Marketing and Media

12:30 – 1:15pm | Lunch & Networking

1:15 – 1:30pm | Design to Design Leader by Jamie Myrold - VP of Design at Adobe

1:50 – 1:55pm | Google | Google Ventures Chat with Daniel Burka - partner at GV + Ratna Desai - UX Lead at Google

2:00 – 2:45pm | Executive Seminars: Product Design in Tech

2:50 – 3:50pm | UI Design + Prototyping Workshop by Facebook

3:50 – 4:30pm | Design in Tech Panel with Microsoft, Airbnb, Pinterest and Asana

4:30 – 5:00pm | Networking Reception

5:00 – 5:45pm | Executive Seminars: Design Thinking in Business and Entrepreneurship

5:50 – 6:50pm | Design Thinking Workshop by IBM

7:00 – 7:25pm | Fireside Chat by Albert lee - Design Partner at NEA + Michael Ventura - Founder and CEO of Sub Rosa

7:25 – 7:30pm | Closing Remarks by Mihika Kapoor - Founder & Director of Designation


  • Richard

    I agree. A wise businessman in the Caribbean named Sir Kyffin Simpson always said that the key to success is progression and humility, and clearly he’s done very well for himself as a self made man!

  • John Andrews

    The Airgain IPO launches this week, and they’re a one-brand company.

    Some investors don’t think it’s a good stock though:

    http://seekingalpha.com/article/3997291-risky-signals-antenna-maker-airgain-launches-ipo

  • Cincinnati World Cinema

    Well said, Joe, and worth rereading on a regular basis! Another advantage of small-to-midsize city living is pace and competition. Living in NYC, LA and SF entailed a hectic pace, hallmarked by capital S striving, as one realized there were a ton of others doing what I do. Spending so much time in one’s car in SoCal meant much less time for quality pursuits and pleasures. A smaller pond with relaxed pace allows one to savor life and special moments.


Executive Profile with Kat Cole
BT (Betty Liu): I’ve been reading about your biography and you have and background for someone working in business. Could you tell me more about where you started out and what inspired you to work in business? Kat Cole: I grew up with a single parent: an alcoholic father. I’m the oldest of three girls, …
Shell GM William Langin Offers Advice to Current Undergrads
BT: What advice do you have on how to make a good impression and get ahead when you first enter the workplace (similar to the advice you also shared with me and Joanna what not to do i.e. attempt to be a know-it-all, to develop strong technical skills, etc.)? Langin: The best way to get …
Shell GM William Langin Sheds Light on the Energy Industry
BT: Shell is actively expanding the sources of energy it can provide as part of the energy mix. Could you please tell us a little about Shell’s global energy initiatives and how Shell is planning to supply energy? Langin: Society faces a dual challenge: how to make a transition to a low-carbon energy future to …