As a 501(c)(3) non-profit, Business Today is only able to carry out our mission of creating dialogue between the world’s current business leaders and their eventual successors, top undergraduate students, through the generous support of our sponsors. We pride ourselves on being able to provide all our programs at no cost to any student, regardless of socioeconomic background.

 

How do you help?

Every year, your support directly impacts students around the globe who consume our content and participate in our programs. Your contribution will help us:

  • Expand the community of students we reach

  • Encourage innovation in digital solutions

  • Develop new forms of top quality content

  • Cover the expenses for our conference and seminar infrastructure

  • Provide platforms for Business Today’s members to continue reaching our mission

  • And many more!

Business Today has shifted all our previously in-person events to virtual formats. We are taking this opportunity to grow the audience of our programs significantly, thus greatly increasing the impact of our content.

A digital-focused world requires new ways to convey the experiences of the executives whom Business Today hears from. We are continually looking for ways to improve the technology and methodology we use to achieve our mission.

Learn more about our current and future digitalization efforts here.

 

Our Programs

International Conference

The International Conference brings together hundreds of top students from around the world to spark the curiosity of and create dialogue between future business leaders. This year’s conference in New York City will bring together 150 attendees from Princeton and other universities across the world. The theme is BEYOND THE HORIZON, challenging both today’s leaders and tomorrow’s to look forward and reimagine business as a tool of innovation.

 

Design Nation

The Design Nation Conference aims to bridge the gap between the growing awareness and application of design in our world and the stagnation of deeper design education in colleges nationwide. This year, the theme is REFLECTION, focusing on design evolution, growth & learning, and ethical considerations that lie at the intersection of business and design.

 

Content

Business Today was founded by Steve Forbes as a magazine in 1968, and content remains an integral part of Business Today’s programs. We still maintain an annual magazine, but since the future of content is digital, we are investing significant resources into our Online Journal. All our content is fully student-written and student-designed and we are continuing to innovate the forms our content takes and diversify the topics and executives we feature to cater to the entire Business Today community. Recently, we launched our first podcast, the newest component of our media repertoire.

 

Seminar Series

The Seminar Series invites prominent executives to speak with students, either through on-campus seminars or webinars. Business Today’s on-campus seminars bring speakers to Princeton to connect with our own student body. We used that experience to launch webinars this spring, giving business leaders a virtual platform with a selective global audience.

Stephen Schwarzman speaking at Princeton in 2019

Stephen Schwarzman speaking at Princeton in 2019