The Troubles of Toyota

As of late, Toyota is recalling many of its cars. This past week Toyota has recalled their Sienna minivans because of problems with its tires. In the past months Toyota has recalled their hybrid Prius cars because of problems with the gas pedals. Many people who own Toyota cars have complained about their inefficiencies and some haven even had car accidents because of the flawed parts of the Toyota cars. To make matters worse many people in the American public feel like Toyota has not been completely honest with their consumers about the scope of the problem. As a result, many competitors of Toyota such as Honda are taking advantage of this and putting their cars on sale.

Numerous companies can learn from the mistakes Toyota has made in the handling of this situation. Honesty to customers is the one of the most important things that consumers value. How will these problems affect whether consumers buy any more of Toyota’s products? In the future, will Toyota be the same dominant power in the automobile industry that it now is? Photo courtesy of Flickr.