Our History & Mission
From the beginning, in 1968, our mission has been to create a dynamic forum for influential business leaders to interact with top undergraduate students from campuses worldwide, and to educate the leaders of tomorrow.
Our oldest program, the Business Today Magazine, is the most widely distributed undergraduate publication in North America. With a readership of over 150,000 annually, we reach students from dozens of campuses all across America. Since our founding in 1968, we have published over 100 issues of Business Today.
All of our operations are done in-house - writing, compiling, editing, designing, publishing, distributing - by our superb Magazine team. Remaining true to our mission, we distribute the 150,000 magazines at absolutely no cost to our readers.
Our content consists of exclusive executive interviews, student-written articles, and BT originals. We receive article submissions from contributors all over the world, and take care to compile those that fit best into our theme. Recent executives interviews include Ian and Shep Murray, Co-CEOs of Vineyard Vines; Bryan Schreier, General Partner at Sequoia Capital; Martha Stewart; and Clive Brown, COO of J.P. Morgan.
This year is our 45th anniversary of the Magazine and the organization, so we will be publishing an extended anniversary edition in the fall of 2013. Be sure to keep an eye out for it!
Our most interactive program by far, our Conference Series, brings together students and executives in a tangible, face-to-face forum three times a year. The Conferences are our second-oldest program, and certainly one of our most popular, with thousands of applicants from over 20 different countries and 6 continents. We are very proud to say that all of our Conferences are free of cost or heavily subsidized for all student attendees, following our mission of providing access to all undergraduates from different geographies or socioeconomic status.
Our International Conference is in its 39th circuit, and will take place in New York City from November 24th - 26th, 2013. As Business Today's flagship program, the IC hosts 150 students from all corners of the world. With inspiring keynote speeches, intimate seminars (both on-site and at corporate headquarters), and an engaging case study competition, the International Conference is the hub for incredible dialogue between students and executives.
Past keynote speakers include Paul Volcker, Former Chairman of the Federal Reserve; Thomas Horton, CEO of American Airlines; Wendy Kopp, Founder of Teach for America; and Ron Meyer, President of Universal Studios. This year's theme is "Growth Markets."
Start @ A Startup Conference:
In February of 2012, we partnered with Sequoia Capital to address the gap between West Coast start-ups and East Coast engineers. Coming off of a highly-successful event, we are excited to partner with Sequoia again for a second, highly-expanded Conference on October 5th and 6th, 2013. We are bringing together 200 of the brightest engineers and a handful of venture-backed start-ups to New York City both to learn from intimate seminars and keynotes, as well as to interview on-site for job openings. We are very grateful to our headline sponsor, Dropbox, and are excited to announce Drew Houston as one of our keynote speakers.
Past keynote speakers include Bryan Schreier, General Partner of Sequoia Capital; Bob Lee, CTO of Square; Keller Rinaudo, Founder of Romotive; Sujay Jaswa, VP of Dropbox; and Daniel Gross, CEO of Cue.
Business & Policy Conference:
Our newest and most ambitious endeavor is our Business & Policy Conference, which will take place in February 2014 in Washington D.C. Business and government will have to work together to tackle the largest issues we face today. The mission of this Conference is to address the lack of an objective forum for undergraduates to learn about the intersection between corporations and the government. With a heightened awareness of the nuances present in policy and regulations from both the public and private sector, today's undergraduates will be better-equipped to tackle the issues that face the country as a whole. With keynote speeches, seminars, and task forces to simulate real-world issues, our Business & Policy Conference sets the stage for undergraduate engagement in this sphere. This year's theme is "Collaborative Governance."
One of our newest programs, the Digital Platform bears the mission of breaking down geographic barriers and creating a dynamic forum for students and executives all around the world. Furthermore, it allows us to capture and present our content from all of our programs, and make it accessible to students all over the globe. The Platform just launched on June 24th, so please excuse us as we transition into this new medium.
The Digital Platform was designed to be a highly interactive, content-oriented site, where students can come to read and contribute to conversations that are meaningful to them. We have exclusive executive interviews, articles written by both students and executives in response to each other, as well as exclusive content from all of our other programs.
What is the relevance of your major in your future career? How do recent government regulations affect student loans? Where are some up-and-coming growth markets? What is the story behind a certain company or executive? These are just some types of questions we hope to address with our new Platform. Feel free to submit ideas or articles of your own!
With several outstanding programs beyond the Princeton campus, the Seminar Series looks back toward our academic community and works to connect executives with students here in Princeton. The gap we address is closer to home, creating a forum for Princeton students and corporate executives at our university, which does not have a business school. We work with companies in a wide range of industries to create a customized seminar that will be both engaging and educational for the self-selected students who attend the seminar. Our seminars strive to foster genuine discussions about a range of topics affecting today’s world.
Past seminars include Madeline Jacobs, CEO of the American Chemical Society; Jim Goldman, CEO of Godiva Chocolatier; Jonathan Mariner, CFO of Major League Baseball; Hiromichi Morimoto, President and CEO of Mitsubish Heavy Industries America, Inc.; Ron Meyer, President of Universal Studios; and Karen Katz, CEO of Neiman Marcus.
Whether you're a student, alumnus/-a, or an executive, there are plenty of ways for you to get involved. Please click on the link below to find out how you can support our mission.
Sponsorship & Donations
We recognize all of our sponsors for their generous support. Our programs would not have been possible without the scores of individual and corporate sponsors that have supported us over our 45-year history. If you'd like to become a sponsor of Business Today, please contact us at firstname.lastname@example.org.
The BT Team
Our leadership consists of a dozen officers, all Princeton undergraduates, who have dedicated a considerable amount of their time to the organization. Each of us directs a different program of the organization, with Asst. Directors and Staff on each team. This year, our organization has more than 100 active members, making it one of the largest student organizations on campus.
Get In Touch
Feel free to email any of us with feedback, comments, or inquiries. We are always committed to improving the organization.